Cannes Lions 2018’de Grand Prix kazanan 30 çalışma

Cannes Lions 2018’de yaşanan gelişmeleri daha önceki haberlerimizde sizlere aktarmıştık. Apple’ın 2 Grand Prix kazandığı ve 4129Grey’in ülkemize Altın Aslan ile döndüğü Cannes Lions 2018’de Grand Prix kazanan çalışmaları sizlerle paylaşıyoruz.

Brand Experience and Activation

Apple, “Today at Apple”
Ülke: ABD

Creative Data

The Times / News U.K. and Ireland, “JFK Unsilenced”
Ajanslar: Rothco, Accenture Interactive, Screen Scene, CereProc
Ülke: İrlanda

Creative Ecommerce

Microsoft, “Xbox Design Lab Originals: The Fanchise Model”
Ajanslar: McCann London, Craft Worldwide, Foreal
Ülke: Birleşik Krallık

Creative Effectiveness

ITC, “Savlon Healthy Hands Chalk Sticks”
Ajans: Ogilvy Mumbai
Ülke: Hindistan

Design

LADbible and Plastic Oceans Foundation, “Trash Isles”
Ajans: AMV BBDO
Ülke: Birleşik Krallık

Digital Craft

Billy Corgan, “Aeronaut Music Experience”
Ajanslar: Isobar U.S., Viacom
Ülke: ABD

Direct

Palau Legacy Project, “Palau Pledge”
Ajanslar: Host/Havas, Song Zu, The Pool Collective, Yukfoo Animation, Red Agency
Ülke: Avustralya

Entertainment

KPN, “Evert_45”
Ajanslar: N=5 Amsterdam, Pupkin Film, Superhero Cheesecake, Maak, Mindshare, A Bigger Circle, Hill + Knowlton Strategies, Ambassadors, Soundcircus, Orange
Ülke: Hollanda

Entertainment: Music

(Tie)
Apple, “Welcome Home”
Ajanslar: TBWA\Media Arts Lab, MJZ, OMD USA, Final Cut, Framestore
Ülke: ABD

Entertainment: Music

(Tie)
Jay-Z and Roc Nation, “Smile”
Ajans: Smuggler
Ülke: ABD

Film

(Tie)
P&G, “The Talk”
Ajanslar: BBDO New York, Hearts & Science, Work Editorial, The Mill, Company 3, Pulse Music, Trinite Studios, Heard City, Egami Consulting Group, Barefoot Proximity, Burrell Communications
Ülke: ABD

Film

(Tie)
P&G / Tide, “It’s a Tide Ad”
Ajanslar: Saatchi & Saatchi New York, Hearts & Science, Rattling Stick, Arcade Edit, The Mill, Personal Music, Heard City, Taylor, Marina Maher Communications, Platinum Rye Entertainment, MKTG
Ülke: USA

Film Craft

International Committee of the Red Cross, “Hope”
Ajanslar: Blur Films, Rushmore
Ülke: İspanya

Glass Lion

Essity / Bodyform/Libresse, “#BloodNormal”
Ajanslar: AMV BBDO, Somesuch, Trim editing, 750mph, The Mill, Framestore
Ülke: Birleşik Krallık

Grand Prix for Good

The ALS Association, “Project Revoice”
Ajanslar: BWM Dentsu, Finch, Rumble Studios, Haystac
Ülke: Avustralya

Health and Wellness

Montefiore Health System, “Corazon – Give Your Heart”
Ajanslar: John X Hannes, Serial Pictures, Exile Editorial, Active Theory, Barking Owl, A52,  Harbor Picture Company
Ülke: ABD

Industry Craft

SC Johnson / Kiwi, “Ali”
Ajanslar: Ogilvy Chicago, Havana1 Productions, Sandro Films, Heritage Auctions, PHD Chicago
Ülke: ABD

Innovation

Colombia Ministry of Communications and Technology, “My Line”
Ajans: MullenLowe SSP3 Bogota
Country: Colombia

Lions Health Grand Prix for Good

Asha EK Hope Foundation, “Blink to Speak”
Ajans: TBWA\India
Country: Hindistan

Media

Tesco, “Food Love Stories”
Ajanslar: Mediacom, BBH London, ITV Creative, Global Radio, Facebook London, JCDecaux
Ülke: Birleşik Krallık

Mobile

Reclame Aqui, “Corruption Detector”
Ajans: Grey Brazil
Ülke: Brezilya

Outdoor

(Tie)
Comedy Central, “The Daily Show Presents: The Donald J. Trump Presidential Twitter Library”
Ajans: 23 Stories X Conde Nast
Ülke: ABD

Outdoor

(Tie)
McDonald’s of Canada, “Follow the Arches”
Ajanslar: Cossette, Novus Media Canada, OMD Canada
Ülke: Kanada

PR

LADbible and Plastic Oceans Foundation, “Trash Isles”
Ajans: AMV BBDO
Ülke: Birleşik Krallık

Print and Publishing

AB InBev/Budweiser, “Tagwords”
Ajanslar: Africa, Webcore, Landia, Marla Color Grading, Evil Twin
Ülke: Brezilya

Product Design

“Kingo”
Ajanslar: Ogilvy Colombia, Kingo Energy, Ogilvy Guatamala,  Powell Communications
Ülke: Kolombiya

Radio and Audio

AB InBev Africa/Carling Black Label, “Soccer Song for Change”
Ajanslar: Ogilvy Cape Town, Black Ginger, Deliverance Post Production, Video Cartel, The Workroom, 0307 Films
Ülke: Güney Afrika

Social and Influencer

Nike, “Nothing Beats a Londoner”
Ajanslar: Wieden + Kennedy London, Riff Raff, Mr Pape, 750mph, Final Cut, Mindshare
Ülke: Birleşik Krallık

Sustainable Development Goals

Palau Legacy Project, “Palau Pledge”
Ajanslar: Host/Havas, Song Zu, The Pool Collective, Yukfoo Animation, Red Agency
Ülke: Avustralya
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Titanium

Palau Legacy Project, “Palau Pledge”
Ajanslar: Host/Havas, Song Zu, The Pool Collective, Yukfoo Animation, Red Agency
Ülke: Avustralya

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