In June, we mentioned Tutumlu Anne, a start-up that serves as a second-hand market place with a focus on children's items. Tutumlu Anne, which received investment at a valuation of $ 2 million from Arya Women Investment Platform and Galata Business Angels in the previous period, now appears with a new investment.
Tutumlu Anne, which increased its sales by 150 per cent in the second half with the investment it received in the previous year, has received its second investment at a valuation of $ 3.6 million through the acquisition of EGIAD, besides ARYA and GBA. Tutumlu Anne, having more than 300 thousand users and 525 thousand followers in social media, gets 1.3 million clicks per month on average.
Emphasizing that both market places that simply brings together the sellers and the buyers and advanced, focused market places like Tutumlu Anne that creates added value in intermediary services will be in competition to get a share of the cake in the future, Özden Pusat, one of the founder partners of Tutumlu Anne, stated that they will focus on growth by using investments in technological improvement and marketing activities.
Tutumlu Anne will mediate the sales of women's clothing and footwear
Ahu Büyükkuşoğlu Serter, the founder of Arya Women Investment Platform, states that the perception of second-hand changes in Turkey after the US and Europe, and that people who buy second-hand products have an attitude in line with today's values as environmentally-conscious consumers who are sensitive about the rapidly diminishing resources in the world. Finally, note that Tutumlu Anne will soon start to mediate the sales of second-hand women's clothing and footwear products as well as children's products upon request.